At u88live, your privacy is our priority. We are committed to protecting your personal information to the highest security standards and ensuring your data is managed with full transparency and accountability.
Here are the six core pillars that shape our approach to protecting the personal data of every u88live member.
All your personal data is stored on servers protected with high-level encryption. Access to this data is restricted to authorised personnel only and is continuously monitored.
U88Live never sells, rents, or transfers your personal data to third parties for marketing purposes. Your data belongs to you, and we respect the trust you place in us.
Our KYC process is designed to protect you from identity fraud. All submitted documents are stored securely and used solely for account verification purposes.
You have full control over your data. You may request to view, correct, or delete your personal information at any time by contacting our team.
We use cookies solely to enhance your experience on the platform. You can manage cookie settings at any time through your browser settings without affecting your account.
You may choose to opt in or opt out of marketing communications from us. Your preference will be respected and updated in our system within 48 business hours.
This Privacy Policy explains how u88live ("we", "Platform") collects, uses, stores, and protects your personal information when you use our website and services at u88live.onl. We respect every member's privacy and are committed to ensuring your data is handled responsibly and securely.
By registering an account or using any u88live service, you agree to the terms set out in this Privacy Policy. If you do not agree, please discontinue use of our platform.
This Privacy Policy applies to all users accessing the u88live platform, including website visitors, registered members, and any individual interacting with our services via web browser or mobile app. It covers all data we collect directly from you or automatically during your use of the platform.
We value the trust you place in us. As such, we ensure every data-related decision is made with care, always prioritising your privacy interests. If at any time you have questions or concerns, our team is ready to help.
We collect your personal information through several means, depending on how you interact with our platform:
| Data Category | Example Information | How Collected |
|---|---|---|
| Identification Information | Full name, date of birth, identification card number, passport | Account registration, KYC process |
| Contact Information | Email address, phone number, mailing address | Registration form, profile updates |
| Financial Information | Bank account number, bank name, e-wallet information | Deposit and withdrawal processes |
| Usage Data | Game history, wagering records, login activity | Automatically during platform use |
| Technical Data | IP address, browser type, operating system, device ID | Automatically via cookies and tracking technologies |
| Communication | Live chat records, support emails, submitted complaints | Interactions with the customer support team |
The personal data we collect is used for the following purposes:
We will not use your data for any purpose other than those stated above without obtaining your consent first.
U88Live does not sell or transfer your personal data to third parties for marketing or commercial purposes. However, in certain situations, we may need to share your data with the following parties:
We invest seriously in security infrastructure to ensure your data is always protected. Our security measures include:
While we take all reasonable precautions, no system can guarantee absolute security. We encourage you to also take precautions such as using a strong password and not sharing your login credentials.
U88Live uses cookies and similar technologies to enhance your experience on the platform. Cookies are small text files stored on your device that help us recognise you and remember your preferences.
Types of cookies we use:
You can control and manage cookies through your browser settings at any time. Please note that disabling certain cookies may affect the full functionality of the platform.
As a u88live member, you have the following rights regarding your personal data:
Request a copy of the personal data we hold about you at any time.
Request correction of inaccurate or incomplete data within a reasonable timeframe.
Request deletion of your personal data subject to our legal obligations.
Object to the processing of your data for direct marketing purposes at any time.
Request your data in a structured format for transfer to another platform where applicable.
Request that we restrict the processing of your data under certain circumstances provided by law.
To exercise any of the above rights, please contact our team via email at [email protected] or via our platform's live chat. We will respond within 14 business days.
We retain your personal data for as long as necessary to fulfil the original purpose of collection or as required by law. In general:
Once the retention period expires, your data will be securely deleted or anonymised so that it can no longer be associated with you.
The u88live platform may contain links to websites of game providers or our business partners. Please note that this Privacy Policy applies solely to the u88live platform. We are not responsible for the privacy practices of those third-party websites.
We encourage you to read the privacy policy of every website you visit. u88live does not control and is not responsible for the content or privacy practices of third-party websites.
U88Live reserves the right to update or modify this Privacy Policy at any time. Any significant changes will be communicated to you via a notice on the platform or to the email address registered with your account. The "Updated" date at the top of this document will also be revised to reflect the latest version.
We encourage you to review this page from time to time. Continued use of the platform after any changes are published will be considered acceptance of the updated policy.
If you have any questions, concerns, or complaints regarding how we handle your personal data, please do not hesitate to contact us:
We are committed to resolving any privacy concerns you may have in a timely manner. If you are not satisfied with our response, you have the right to lodge a complaint with the Malaysian Personal Data Protection Department.
For more information about your rights and responsibilities when using our platform, please also refer to the Terms and Conditions and Responsible Gaming us.